Reach Health Promotion Innovations

Mobile technology for health behaviour change


/dev/world (yet again)

In August, REACH HPI Director James White travelled to Melbourne to attend Australia's longest running mobile development conference, /dev/world. This year was his eighth time in attendance, and fifth as an invited speaker. On this occasion James presented on one of his favourite subjects, the common failure to consider statistical significance in UX testing, and in particular when running A/B tests. If your workplace is looking to better incorporate some science into your testing, get in touch with James and he can share his rant passion. Or you can avoid that and watch the talk online right now.

Art of the Possible

In July, REACH HPI was invited to be part of the Art of the Possible, a digital health showcase as part of the WA Health Sustainable Health Review. This mini-expo aimed to showcase leading-edge digital technology to invited guests including government ministers, clinicians and consumers. Becky White had the opportunity to talk about public health apps with the Hon Roger Cook MLA, Deputy Premier, Minister for Health and Mental Health, and show him some of our work. Mr Cook said of the showcase, "Western Australia is a leading global contributor to health innovation and medical research. Digital health is one of the fastest growing industry sectors globally, particularly mobile and wireless health…We must move as the technology improves and we must be ready to try new approaches and ways to deliver health care."