Reach Health Promotion Innovations

Mobile technology for health behaviour change

Healthway funded breastfeeding project

REACH HPI has been awarded a Healthway Project Grant for the project Harnessing mobile technology to promote safer alcohol consumption behaviour during lactation. This is a collaborative project with the Australian Breastfeeding Association and Curtin University, and will see a new mobile app developed to assist breastfeeding mothers in making more informed decisions about alcohol consumption. Reach HPI’s Becky White said, “As a mother who only recently finished breastfeeding, I’m very aware of the importance of good information for mothers. This project will have real benefits for mothers who can often find this issue confusing.” Curtin University’s Dr Roslyn Giglia, upon whose research this project is based, said, “This is a great opportunity to provide evidence-based information to breastfeeding mothers via a unique user friendly medium.”